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Lead management
A recent survey suggested that up to 90% of leads are not followed through.
Even a 10% increase in lead conversion can have a massive impact on the bottom line.
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Sales force management
A successful sales person is hard to contain and a struggling one is hard to get going again. The key is to spot the downturn before it sets in and home in quickly on the causes.
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Online lead generation
Less than 1% of web sites are generating leads directly because they are not used correctly.
Take advantage of those free leads.
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Online sales
Keeping track of online customers when they come offline can be tricky, but not doing it causes regular embarrassment and lost opportunity. Fusion have taken care of this for you.
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Joined up customer service
Sales is what drives customers to your door, but customer service is what keeps them coming back.
Success at customer services requires trained and motivated people and a 360 degree view of the customer.
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Joined up customer service at lower cost
Fact: Most businesses have a better opinion of their customer service performance than their customers have.
Customers left unanswered and queries slipping through the net cost business and lose customers
- Increasing sales affects only one customer and makes one small increase, improving customer service reduces churn and affects all customers delivering much higher increases in sales long term.
- Telephone queues are the number one hate of all customers -don't you agree.
- Instead of market research, most businesses could be listening to their customers queries, complaints and suggestions. Just ask someone at a bustop today don't take my word for it.
How to minimise your costs and keep them happy
Well implemented, an online customer service portal will provide a welcome alternative for many people fed up of the automated PBX and allow you to offer much more support and help than would otherwise be possible while reducing the cost of delivering this service.
A call me back button on your customer services portal lets your people plan their work better while saving the customer a few pence.
Many of the time consuming things done by a customer service team can be done better by a self service portal while giving the team more time to spend on the other problems.
Take a look today at what a fusion customer service portal can do for you
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Sales may be what brings in customers, but customers are what pay the bills. Don't scrimp on customer service.
If you are in a business that relies on repeat orders, you will probably have calculated the cost of customer acquisition and be well aware of the importance of reducing churn.
Any sales person knows that solving problems for someone you know for a long time is infinitely easier than convincing a complete stranger to buy from you.
With a CRM system and a customer portal, you have all the information in the right place at the right time to not only keep your customers happy but get them referring new customers.
Here's what to do
- Visit the demonstration portal at <<adesss to be updated>>
- Talk to some of your customers who recently dealt with customer services and get their views
- Talk to customer service staff about the commonest problems and complaints they handle and the solutions they offer.
- Sit down with your team and draw up a rough draft of how you could offer some of these solutions via a customer portal and how you would convince them to start using it. Maybe a few useful freebies you could place there and let them know about it.
- Register for a free trial and do a dry run. Call our support if you need any advice.
Alternatively, feel free to call us for advice or book a call back >>. |
Sales coaching
Meet our partners and find the perfect fit to your needs.
Sales lifecycle tuning
Before you can fine tune you must measure and before that you need complete and reliable data.
Start with a fusion expert partner, or do it yourself, then record everything via your CRM now analyse, improve and start again.
Online marketing
Use FusionCRM to drive your marketing campaigns, collect lead, support the buying process and measure ROI for new business and for cross-sell and up sell opportunities also
The right technology
For businesses who want their systems implemented in-house we have fusionCRM backed by all the usual 2nd line support, training, technical services.
For larger business with more complex needs and very high usage volumes we partner with salesfoce.com to deliver solutions hosted in the cloud.
Targeted training sessions
We provide a choice of one to five day in-house training sessions customised t your needs, or any combination of online group training via webinar, training videos and one to one online training via online conference. |