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A recent survey suggested that up to 90% of leads are not followed through.

Even a 10% increase in lead conversion can have a massive impact on the bottom line.
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A successful sales person is hard to contain and a struggling one is hard to get going again. The key is to spot the downturn before it sets in and home in quickly on the causes.

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Less than 1% of web sites are generating leads directly because they are not used correctly.
Take advantage of those free leads.

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Keeping track of online customers when they come offline can be tricky, but not doing it causes regular embarrassment and lost opportunity. Fusion have taken care of this for you.

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Sales is what drives customers to your door, but customer service is what keeps them coming back.

Success at customer services requires trained and motivated people and a 360 degree view of the customer.

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Manage, track, assign and monitor leads from all sources including your web pages

Up to 90% of leads are not followed through by sales and the cost is telling.

Even in tougher times we are still hearing this complaint over and over. The sale people complain that the leads are not strong enough and don't want to spend time on them, but marketing has spent money and the potential customers have taken the trouble to show an interest.

The problem is poor, or unreliable qualifying processes and poor or no lead tracking to ensure they are completed before new leads are issued and kept warm when there is a delay.

Here's a few simple steps to improve lead conversion rates substantially.

  1. Define your criteria for a lead and agree it with the sales force.
  2. Set up a workflow to ensure that leads are properly qualified before issuing them.
  3. Check the progress of leads regularly to ensure they are followed up promptly. For web leads that means within 24 hours.
  4. Thank everyone for their interest and enquire lf they were happy with your response.
  5. Ask them if they would recommend you to a friend who was in need of the same service

How to minimise your costs and gain free sales leads

1. Get your lead management process agreed rapidly -if you want help ask us to find the right partner.

2. Take a free trial of fusionCRM or salesforce CRM - call for help if you need it.

4. Take some online training, or some one-to-one training or organise a session in-house.

5. If you want to get it done fast without losing selling time, then ask us for a partner to give you a plan and a cost for the job. It should take weeks rather than months with our experience, tools and know how.

Measure the improvement in lead conversion and the increases on the bottom line.



Book a month's free trial now:

 

Money doesn't fall out of the sky, but there are leads to be found in the cloud if you have the right tools and the right partners to get you started



Meet our partners and find the perfect fit to your needs.

 

Before you can fine tune you must measure and before that you need complete and reliable data.
Start with a fusion expert partner, or do it yourself, then record everything via your CRM now analyse, improve and start again.

Use FusionCRM to drive your marketing campaigns, collect lead, support the buying process and measure ROI for new business and for cross-sell and up sell opportunities also

 

For businesses who want their systems implemented in-house we have fusionCRM backed by all the usual 2nd line support, training, technical services.

For larger business with more complex needs and very high usage volumes we partner with salesfoce.com to deliver solutions hosted in the cloud.

 

We provide a choice of one to five day in-house training sessions customised t your needs, or any combination of online group training via webinar, training videos and one to one online training via online conference.

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